Only days after we all slag off the Vogue Australia website (because we can – consumer opinions should matter you know) news arrives in yesterday’s Australian newspaper that they’re actually investing money on staff who has the writing credentials. Not just some chick who was a part timer for Marie Claire’s old website or a former book publishing chick.
Here’s what the Australian had to say:
Change is also in the air at Australian Vogue, with the news Damien Woolnough (a former contributor to The Australian) has been appointed the magazine’s online editor, in a bid to improve its popular website Vogue.com.au. Australian Vogue also has a new fashion news editor, Georgie McCourt, who previously worked at Harper’s Bazaar in Dubai. The most anticipated appointment, however, is British fashion journalist Tim Blanks, who is joining the editorial team as an international fashion columnist. Based in Britain, Blanks is a contributing editor at Style.com and writes regularly for the various international editions of Vogue and GQ, as well as Arena, Homme Plus, Interview and Fantastic Man.
The question now is, what happen to Natasha Inchley? She went off on maternity leave (not long after the plagiarism scandal) where Woolnough was brought in to be a temp cover, but is she coming back at all???
As for the rest of the news in that piece, VA will never be like British of US Vogue, but at least it’s trying. Imitation is the sincerest form of flattery right? Now if only they would come up with some original covers.
Not sick of this VA talk? Check out the comments about “Why is Vogue Australia so bad” over at The Fashion Spot – the only fabulous fashion forum. With the forums open again for new resgitrations, you can spend your lunch break bitching – or reading up on the latest trends and checking out the latest overseas mag covers like me..