This was just too comical to not mention…
The Media section of the Australian said ACP aren’t making enough money, and the bosses at PBL happy. And PBL may combine competing magazines which share similar audiences.
Two nominated mags (besides the men’s ones) is Cleo and Cosmopolitan.
“there is concern the two titles are cannibalising each others’ markets and may be forced to merge”
Can you image…
- Perennial competitors, Bron and Sarah would have to work together! Or would one lady have to make way for the other? No prizes for sharing who you think deserves the job as EIC of Closmo, but where would all the glossy mag hags go? They can’t all fit on the one masthead and there are only so many jobs at inhouse mags, Madison, Shop, Grazia (which isn’t doing so well apparently), Dolly and Harper’s Bazaar… perhaps the girls should hope that Aus Glamour still have some jobs available?
- Speaking of Aus Glamour, Cleo are hoping to get a jump start on the soon-to-be-launched title by making a handbag sized version of the mag. Didn’t they try that a few summers ago and it wasn’t worth it? The old girl’s gotta try something I guess.
- If the girls go out of a job, who else will buy up the junk at that bargain basement shoe store next to McDonald’s?
Who/what else do you think will be affected if Closmo ever happened?
P.S. We got a mention in the Australian too.